Your email has an indirect air of being like other email addresses. What’s more, it doesn’t make your email address unique to your business. It speaks for your vision as a business owner that you’ll let Gmail, Outlook, Yahoo!, and others have prominent positioning in a primary branding area. In short, if your domain name doesn’t feature in your email, it’s a missed opportunity. Let’s give you a bit more insight into what we’re talking about. You are making it harder for a user to find you, even if they don’t know how to get in touch with you.This might seem an extreme viewpoint, but it’s one of the first things a user will see when you’re contacting them. You’re positioning your email provider as the most important factor of your business.You don’t have well-rounded business sense, which tells a customer you may have neglected other areas of your business too. You’re not taking enough care in building your online presence.In our opinion, it sends out the following messages: Think about the number of emails you send day to day, and what a address says about you. There’s another element of your branding you may not have considered before: your email address.
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